E – Tourism (SEC)

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These notes introduce students to the concept of electronic tourism and how digital technologies are transforming the tourism and hospitality industry. The content focuses on the use of online platforms and digital tools in planning, promoting, and managing tourism services in a technology-driven environment.

The subject explains practical areas such as 𝐨𝐧𝐥𝐢𝐧𝐞 𝐭𝐨𝐮𝐫𝐢𝐬𝐦 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬, 𝐞-𝐛𝐨𝐨𝐤𝐢𝐧𝐠 𝐬𝐲𝐬𝐭𝐞𝐦𝐬, 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐭𝐫𝐚𝐯𝐞𝐥 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬, 𝐯𝐢𝐫𝐭𝐮𝐚𝐥 𝐭𝐨𝐮𝐫𝐬, and 𝐨𝐧𝐥𝐢𝐧𝐞 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭, highlighting how technology enhances tourist experience and business efficiency. Attention is given to digital promotion, service quality, and consumer trust in online tourism.

These hard copy notes are useful for exam preparation, conceptual clarity, and developing industry-relevant skills such as 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐬𝐞𝐫𝐯𝐢𝐜𝐞 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐨𝐧𝐥𝐢𝐧𝐞 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐫𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬, and understanding the role of technology in modern tourism and hospitality careers.

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